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Case Study:
"How Von Skye Original helped save and transform San Pedro Fish Market through storytelling"

The Challenge

In 2016, San Pedro Fish Market—a beloved family-owned institution with over 40 years of history at the Port of Los Angeles—was facing an existential threat. The port was undergoing a redevelopment project, and the market was at risk of eviction from its longtime home. With dishonest opponents working against them and the clock ticking, the market needed a way to rally public support, preserve its legacy, and secure its future. Michael Ungaro, the CEO of San Pedro Fish Market, recognized the power of storytelling to win hearts and minds and turned to Von Skye Original for help.

KINGS OF FISH MAIN TITLE V2_edited_edite

Michael Ungaro is the CEO of San Pedro Fish Market, one of the largest restaurants in the United States. He's also one of the stars of our hit show Kings of Fi$h

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